We offer comprehensive web and digital marketing analytics across digital platforms to track the performance of various digital assets in terms of their reach and engagement value to generate customer traffic.
Based on the findings we define key performance indicators for your brand and its digital assets which will help us recalibrate the strategy and campaign needs for an effective monitoring of the resources and delivering measurable ROI.
The focus areas of our analytics would be:
- Tracking customer profile
- Tracking customer behavior
- Monitoring buying patterns
- Monitoring campaign reach and lead generation
- Monitoring sales trends in comparison to the competitor
- Budget optimization